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Brief

CT18000 – Citrus industry communications program

Contract #
CT18000
Location
Everywhere
Closed On
Tue 21/08/2018 - 05:00 PM AEST
Tender Details
Hort Innovation is a not-for-profit, grower-owned Research and Development Corporation (RDC) for Australia’s $9 billion horticulture industry. Hort Innovation invests around $100 million in research and development (R&D) and marketing programs annually to provide benefit to industry and the wider community.
Hort Innovation is seeking a suitably qualified, experienced and capable delivery partner for the project: Citrus industry communications program (CT18000).
The objectives of the services being sought are to help Hort Innovation to:
• Design and deliver a hard copy quarterly magazine to a database of 1800 people. This should be made available online in an easy to read format
• Design and deliver a fortnightly e-newsletter (highlighting R&D and marketing investments and issues key to industry)
• Develop six media releases per year and provide media support
• Develop a stakeholder survey every year to inform project M&E and continuous improvement
• Update and maintain the industry website
• Develop two YouTube grower case studies per year highlighting R&D levy outcomes and grower adoption
• Develop an industry social media plan and implement this within project life (at a minimum including Facebook and Twitter)
• Enable a text messaging service to allow for quick updates to growers and help drive them to communication outputs
• Develop an overarching communications strategy for the project (targeted at all project outputs) including a detailed monitoring and evaluation plan that contains a combination of KPIs measuring outputs and outcomes (as per the template provided in http://horticulture.com.au/resources/resource-centre-hort-innovation/)
• Apply Hort Innovation acknowledgement and branding on project outputs including all articles written about Hort Innovation funded projects (as per the Hort Innovation Publications Guide at http://horticulture.com.au/resources/resource-centre-hort-innovation/).
Hort Innovation has prepared a Request for Proposal (RFP) document that provides background information, outlines the scope of services, the procurement process and the information required from interested parties. The RFP may be downloaded from www.tenders.net (you will need to be a member of tenders.net to access this information).
The closing date for responses is 5.00pm (AEST), Tuesday 21 August, 2018.
This information is not guaranteed to be accurate or complete. Please confirm all details with the Tendering Firm before responding.